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Wickes Charity Partner 2023 – 2025

The Wickes team outside their office holding up the brain tumour charity logos

We know there’s no ‘Do-It-Yourself’ when it comes to defeating brain tumours – working together is the key to accelerating progress. 

That’s why we’ve teamed up with Wickes, one of the UK’s leading DIY and home improvement retailers, in this flagship corporate partnership.  

Kicking off in April 2023, together we’ve pledged to raise £2 million over two years towards our vision of a world where people diagnosed with a brain tumour live longer and better. 

We are honoured to have been chosen to be Wickes official charity partner. This transformational partnership will be a step change in our ability to fund our growing support services, accelerate change in brain tumour diagnosis and treatment, and to invest in vital research for all those affected

Graham Norton, Interim CEO of The Brain Tumour Charity

As a national retailer, it’s important to us that we use our scale for good and helping a smaller charity means we can make a real difference to them

David Wood, CEO of Wickes

Standing together against brain tumours 

The impact of a partnership with Wickes goes beyond exciting; it is an absolute game-changer for The Brain Tumour Charity as the fundraising target represents a 167% increase to our usual corporate fundraising income.  

This will allow us to make tremendous investments in research, public campaigns and vital support services for people affected by brain tumours.  

With Wickes’ 8,500-strong staff team across their stores, the Support Centre and the Distribution Centre, together we’ll go further, faster to raise awareness of brain tumours across the country. 

How are we raising £2 million? 

The 50p Ask 

Saturday 20 April 2024

Wickes’ next 50p Ask campaign is taking place on 20 April 24. 

Customers at all 230 stores nationwide will be asked to donate 50p to us with their purchase in stores. Online customers can also donate to us when purchasing from wickes.co.uk.  

In the past, Wickes’ generous customers have raised thousands for charity in just one weekend!  

So if you’ve got a DIY project you’ve been putting off, why not head down to your local Wickes during the 50p Ask and show your support?  

Missing this 50p Ask weekend? Don’t worry – there’ll be more fundraising campaigns coming up throughout 2024. Stay tuned for updates from us! 

Partnership news

Wickes on Justgiving

The running total in real time!

Partnership announced!

On March 3rd Wickes broke the news